Pinterest is the best. Fuck Facebook and its business settings. Good luck getting ANYONE to see your shit. Pretty sure there was a Hubski post with a video about this very issue, actually. I'm learning SEO for my blog - do you not feel gross using it? I try to fall into the 25% range (Bad) so I don't feel as bad about using it. I just want people to see my writing, not establish a brand.
I haven't done much SEO yet. My social media guy made a couple valuable points that I'm totally taking to heart: 1) Customers will interact with your content and business if it's valuable to them, not to you. Share things that are beneficial to people you want to do business with, not to your metrics. 2) The goal of business participation in social media is to increase BUSINESS, not metrics. 