I should say that I completely understand how my post could be misconstrued because the entire article is about this online store and I was essentially ranting about one sentence.

That's fair. I do understand where you're coming from, but I really hope that American Giant will encourage similar companies to emerge. Personally, I'd prefer to save money to purchase a quality garment than to continue to buy several cheaper, lower quality garments. However, given my finances, I have bought from Old Navy fairly recently as the prices are what I can afford. I hear what you're saying about shopping at Goodwill and Walmart, but time is a cost as well, especially at Goodwill.

People who think they don't have money but actually have tons of money compared to a lot of the truly poor. People who bother to get clothes Gap or BR instead of just Goodwill, Walmart, etc. There's nothing intrinsically wrong with that, but it seems to be the same demographic that claims it's being screwed by the economy.

Personally, I think that might just be the people you're interacting with. I'm not exactly sure what demographic you're talking about specifically, but I will say that I do feel a bit screwed by the economy at the moment, given my skills and experience. I think that a lot of people are right in thinking that. I also think that perhaps you're talking about two sets of people that happens to have some overlap, but whatever, there's bound to be some.