Well, shit - you can pay for an ESRI report while looking for commercial leases. Or just buy it. It's entirely possible that as a commercial business venture, there's nothing forbidding you from buying in whatever neighborhoods suit your demographic needs. Where the FHA gets up in your grille is where you choose who to rent to, and you farm that out to a million penny-ante property managers who may or may not even know who their ultimate masters are.

Some of us are cheap bastards. Some of us measured the drive-time from any given birth center in Los Angeles to the nearest Whole Foods, then measured the distance from any given birth center in Seattle to the nearest Whole Foods, then looked for Whole Foods in Seattle without birth centers near them.

And then we look at the ESRI reports.

And then we get veen to run python scripts on census data to give us births per year per ZCTA for college-educated white women between the ages of 18 and 35.

And when all the data lines up we do a happy-dance.

You'll laugh. I back-checked the data (before ESRI, before veen) by running a correlation between birth centers and Whole Foods, then midwives and yoga studios. Then to prove a negative correlation I went with midwives and Five Guys Burgers & Fries and birth centers and audiology centers.

I are scientific.