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kleinbl00 · 4831 days ago · link · · parent · post: The Rise of Digital Comic Books: DC & Same Day Digital
I've spoken to the VP of DC at Warner Brothers. They estimate there are 200,000 comics buyers in North America - whereas they put the potential market for Green Lantern at 12 million. For all their discussion of how they "value the stores" they'd be shut of the retail comics industry tomorrow if they could.