It's this implant shit that gets me too. I'd love to call myself a transhumanist, but I have no hope or desire for immortality, no urge to put stuff in my body, or a sense of myself as beyond human. But I do want to experience more than my current body can. I mean, why turn down a chance to see in infrared or to feel magnetic fields or to hear colors? But not if it means putting shit that doesn't belong there in my body. I wish transhumanists would take a key from contacts. Contacts are pretty freaking amazing. But you take them out at the end of the day. I actually made a ring a while back with a magnet in it, and if I wear it right, I can feel magnetic fields too, without the need for an implant. I like that kind of augmentation. For that matter, just being fit is a vital 'augmentation.' When I see transhumanists who don't take good care of their bodies, I'm immediately skeptical. Can't live forever if you did cause your body is a sack of shit. So, I think you're right about the attention. It's just too obvious and too extreme of methods to not be about attention in the end.