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I'm new here, so sorry in advance if this isn't a good idea for the community. What about a lottery? Maybe monthly, or bi-yearly? Anyone who donates is entered if they choose. The site could do different prizes, like swag, maybe award a few gold, let people choose an icon for the day, ect. Prizes could be virtual to keep costs low. It's basically the donation model, but with some rewards that don't encourage spam / pandering.