Exactly. I actually think that a controversy like this only serves to feed Fox's narrative and how it positions itself in the media landscape. Everybody else sees an unethical news (I use that term so very very loosely) host that lied to his viewers in order to build up his image. Fox viewers see a targeted liberal media character assassination attempt that seeks to take O'Reilly down by twisting and distorting the context of a few words he said decades ago. But at the end of the day, if you step back and actually look at what he said, he's just a bald face liar who's job it was to deliver a factual account with as little bias as possible. He's in the right place now though. His current job requires massive spin and maximization, not minimization of bias.The people who watch his show are the people who think that the media are all liars except Fox, so I'd be surprised if he wasn't loving this.