I'm pretty solidly into the Old Fart category, and I don't get it either. I mean, I carry my phone with me as it is...I just don't see wearing a watch to tell me the exact same things my phone tells me but on a smaller screen. So yeah. I'm not the target demographic. And that's ok. However, I've spent a lot of time in recent months looking for a wearable of the fitness variety, and so far nothing has all the features I want. If I could mix-and-match between brands, that'd be perfect. But I can't. So while these tech companies are busy thinking up things I don't need or want, they're completely missing the mark on the things I do. I CAN'T WIN!
*Accurate tracking *LCD/Backlit display *Vibrating alarm *Waterproof (wearable in the pool/shower/shallow ocean) *Some kind of visual or vibrating motivator to remind me to move if I've lost track of time on the computer (*ahem*) *Wireless sync, and the ability to sync with various fitness apps rather than the proprietary software from the manufacturer *Secure fit on the wrist and not a clip-on *Long enough battery life to not have to charge it every day/every couple of days *Not ugly (ok, that's totally subjective but still important!) I'd appreciate GPS abilities or heart rate monitoring, but those are big plusses rather than real needs. Same with it being fashionable rather than just not ugly.