I think he get the point wrong. Amazon is evil, but its evilness will NOT cause writers to disappear.
Writers always write. they did it for century even starving while doing it. So the argument to bash Amazon (or more effectively to boycott it) to keep good book around, is probably a false one. I think Amazon is doing what Walmart (and the like ) did to the small food retailer. On a bigger scale. Amazon is just plain killing any small distributor (and everyone is small compares to Amazon). And the sad news: There is no reason (other than morality, or fairness) to prevent them to do so. Writers will ever write even for pocket money. Consumers will get ultra cheap book. Like for the food industry, some product will disappear, but nobody really liked them anyway. Even if we have an Amazon 2 created by google or facebook, you'll just have 2 retailers to submit to instead of one. The problem is not the monopoly, it's that the final distributor always had, and will have, the power over the producer. I'm sad for writers. Not so sad for publishers -they had their fair time screwing authors-.
Franky I find it difficult to feel sorry for anyone. I appreciate that Stross finds his work extremely important and worthy of being sold. I think most people feel that way about their work, particularly if it's creative in nature. I also agree that Amazon is being the equivalent of a petty child, and seeing this play out so publicly makes me question the professionalism of the organization as a whole. But at the end of the day, let's make no mistake: Stross is essentially upset because he won't be able to make money off of what he wants to do as easily as he would like. He believes his and other authors' livelihood is threatened by this move, though interestingly cites no evidence to demonstrate that being the case. To that I say: so what? Amazon is not beholden nor subservient to its vendors. As Stross says, he could just as well self-publish but doesn't because he doesn't want to. I'm not really sure what his appeal to emotion with texts being a "cultural medium" has anything to do with whether or not Amazon should be forced to sell his product on his behalf. If his book is really in as high demand as he seems to think it is, then people will seek it out elsewhere. I wish him all the best simply because I think a creator deserves to get as much from his/her work as possible, but I'm just not convinced having The Man force Amazon to sell his product and others is either right or necessary. I see very little difference between refusing to sell products from a company that, for example, engages in morally corrupt practices (e.g., a manufacturer that places no value on workers' rights and kills workers every day in manufacturing accidents) and a company that did something you don't like (e.g., publishing a book whose content you disagree with). Arguing in this case that The Man should come enforce what Stross believes is his right to be represented in the Amazon storefront takes away the ability of companies to sell what they want to sell under the conditions that they want to. Stross was not forced to sell his book on Amazon nor publish with Hachette. Throwing a fit because he doesn't like the consequences of those decisions isn't much more impressive to me than Amazon's fit in the first place.
I'm optimistic though, one of the many cool things Internet does is reduce the cost of distribution, especially for digital goods. I could imagine digital marketplaces getting popular where writers can publish their eBooks and keep almost all of the profit. It's not nearly as convenient as Kindle's magic whispersync thing but it's also not that hard to put third-party eBooks on the Kindle either.
Great article, I haven't really been following the Amazon-Hachette story but Stross makes a lot of sense (as I expected, I love his work). I don't know enough about publishing to imagine a solution, but it seems like the publishing companies and authors will have to work together to sell their books through a different system. Amazon needs some good competition anyway, sounds like now may be the right time to make a push for it. I have no idea what form that would take though, Amazon is so good at what they do.