I'm planning to build a website. It will be a site where people can discover, read and discuss short stories and novels written in a serial format, or contribute such content to the website. The site will have a revenue-sharing system, which has been implemented by a lot of other sites (Twitch, Own3D, Hitbox.tv, Writedge, Yahoo Contributors Network, Skyword, Hub Pages, Suite101, Knoji, etc.) However, all of the above sites are not concerned with story writing. Only one direct competitor (Storymash) exists and even then it's very minimalistic, empty, lacking in decent content and has no formatting options whatsoever, relying on what seems to just be plain text. Series and user profiles are also a bit confusing to search through on the website. What I want to build basically improves upon Storymash in every single way, so a decent variety of formatting options, chapter formatting similar to what Fanfiction.net has and a front page that shows newest stories, 'up and coming' stories of the week and and top-rated stories of all time in three different columns. A search bar also needs to be at the top of the page, clearly visible. I would also like to add an ad-free subscription service at some point with the ability for premium users to download stories in PDF, Kindle, MOBI, EPUB, etc formats.