Man, if that's for your job, that sucks. But are you really sure about that with regards to your personal life? I just stopped caring about my "public" image, personally. It feels a lot better to not give a fuck. And I really haven't seen it affect my life negatively in any way. If someone's gonna talk shit about you, they'll find any place that's behind your back to do so. And is someone's gonna impersonate you, I'd expect you would find out quickly if you informed your friends that you never want or have had a facebook profile. Or maybe it's some other scenario? My mind's creativity is dry this evening.An absence of spin is, truly, negative spin. If you aren't managing your own online image, someone else will manage it for you - and guaranteed, their motives are different.