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thenewgreen  ·  3808 days ago  ·  link  ·    ·  parent  ·  post: The most hated man in bourbon

    Their [motto] says it all,” adds Brock, citing a creed stamped on a plaque that Pappy hung at the entrance of the Stitzel-Weller distillery: “‘At a profit if we can, at a loss if we must, but always fine bourbon.’ If more people looked at their business models that way, America would be a much cooler place to hang out.”
I can't argue with that. b_b, next time we are hanging out, let's order some neat at a bar (if we can find one) that has it and see what's what.