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The Secret Developers of the Video Game Industry
by forwardslash

    Hyde is one of many game studios that often works in the shadows. Some call the approach "white label development," "ghost development" or "secret team." And it’s been around almost as long as video games have been.

    With Kickstarter and social media making developer reputations more important than ever, Polygon recently looked into some of the reasons why it happens and the benefits and problems it can cause. Yanagihara says he enjoys working in secret, and he’s happy to take the good with the bad. For others it can be a source of frustration, a lack of choice or the only way to stay in business.