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I adore Krayon. They're a bajillion dollars. I think there are maybe 6 in the world. Hublot makes that ugly fucking watch a dozen different ways. Ressence is a one-trick pony. They have a 2892, a module, and a dial full of mineral oil. That's all they've ever had. Most of the time it'll look like this. Louis Vuitton had a collector that wanted that watch, was willing to pay to license Einstein's image, and wanted a tax deduction. So he arranged for LV to make that watch, where he will be the high bidder or he won't. Guaranteed its purchase has been prearranged at a certain minimum. You do not whip out something like that without a customer in mind.