I can't speak authoritatively. My sense in observing writing in general is that you are at a disadvantage if you use a male name to write distinctly female genres. I have a friend who writes a bunch of KindleSmut and all of the pen names they use are female (having wargamed no less than 50 different names).

That said, I had an author tell me once about someone he knew who analyzed the best seller's market for segments to see what was lacking and he discovered "romantic dramas for women written by men" and set out to write those. His name is Nicholas Sparks, and I'll bet he's long since left Danielle Steele's revenue in the dust.

A man can be assumed to write for men and women unless proven otherwise. Women are assumed to write only for women unless proven otherwise. It's pretty shitty. I think a lot of it is that to make it truly big, you need a movie... and movies are aimed at 15-25YO boys. BUT

Hunger Games - Suzanne Collins

Harry Potter - Joan "JK" Rowling

Twilight - Stephanie Meyer

Divergent - Veronica Roth

Yeah, Hugh Howie and yeah, James Dashner but right now the phat stax belong to the girls.