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Capitalism is predicated on competition. Whether Amazon is in the right or in the wrong depends on their endgame. If they are simply offering the lowest prices to consumers because then can, maybe we should be ok with that. If, on the other hand, they're using their place in the market to eliminate competition, then we should worry about a possible antitrust violation. I don't know where the line is, but I do tend to look suspiciously at overly aggressive behavior by businesses like theirs.